The third edition of the e4m Health Communication Conference will be held virtually on 19th July, 2022. The conference will commence from 2 pm onwards and will delve into the dynamics of health and wellness marketing and communications across brands and sectors. Please register here for the event: https://e4mevents.com/webinar/healthcare-marcom-awards-2021/register
Spag is the ‘Powered by Partner’, Teamwork Communications Group the Gold Partner of the event and Vieroots Wellness Solutions Co-Gold Partner.
The past two years have proved to be a difficult time for people to navigate in the world. The pandemic induced social distancing and isolation has taught humankind the importance of building human connections and maintaining relationships. The fast-paced changing world has made brands and organizations reconsider how they build trustworthy, royal relationships with their customers.
In the ‘Evolving Face of Health and Wellness Marketing and Communications- Vision 2025’, the focus lies on how marketers and brands create relevant content in such a time of crisis to sustain meaningful human connections.
The conference will include three important panel discussions featuring eminent thought leaders and industry experts. The first panel will have experts from the healthcare sector such as Ashish Bajaj, Head of Marketing. MediBuddy; Anuja Agarwal, Head of Marketing, Sanofi Pasteur; Sapna Desai, Head of Marketing & E-commerce, ManipalCigna; Preetam Alex, Head of Marketing Communications, Apollo Proton Cancer Center and Sajeev Nair, Chairman & Founder, Vieroots Wellness Solutions discussing and elaborating on the nitty-gritty of ‘Health tech’. The panel will be led by Harbinder Narula, CEO, BW Healthcare World & BW Wellbeing World.
The second panel session headed by Rashmi Thosar, Founder, CEO, BrandCare will focus on ‘HEALTH AS A SELLABLE ASSET FOR MARKETERS & BRANDS’. The experts include Abhishek Gupta, Chief Marketing Officer, Edelweiss Tokio Life Insurance; Venkat Erpina, Vice-President, Marketing, Fast&Up; Samta Datta, General Manager – Marketing, Soothe Healthcare; Samyukta Iyer; Vice President and Head of Marketing, Kaya Limited.
The third panel discussion will focus on Mental Health in the workplace and beyond. The session will include speakers such as Ajay Maurya, Head of Marketing, Fastrack; Dr. K Madan Gopal, Senior Consultant Health, NITI Aayog; Dr. Brig Rakesh Gupta, Director, Government Institute of Medical Sciences, UP; Piali Dasgupta, Senior Vice President – Marketing, Columbia Pacific Communities. The session chair will be headed by Ruhail Amin, Sr. Editor, BW Businessworld, Executive Editor, BW Applause.
The conference will be followed by the e4m Health Marcom Awards. A fireside chat session with Dr. Biju KS, Senior Medical Officer, Vieroots Wellness Solutions Pvt Ltd, Academic Director and CEO of Viegyan and Neeta Nair, Associate Editor, Impact, will kickstart the award ceremony. He will deliver on the topic of ‘Personalized Lifestyle Management’. BW Healthcare World & BW Wellbeing World are the media partners of the event.
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